The fate of Adidas' excess Yeezy stock, after splitting from Ye, aka Kanye West: rather than 'burn' it, CEO Bjørn Gulden plans to sell the sneakers and donate the proceeds to charity
Unpacking Adidas' Surprise Yeezy Coup | BoF
adidas Might Drop Its YEEZY-Free 350 & 500 Sneakers in 2023
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Yeezy Buyers Bail Out Adidas By Snapping Up Leftover Inventory